DealerInternet101.com

Facebook recently announced their advertising platform and with it came the ability for businesses and individuals to create ‘fan’ pages. These pages are a great way generate buzz around your dealership and further extend your brand online.

Here are a few reasons it is a good idea to build a Facebook ‘Fan’ page for your dealership:

1. Fan pages are public pages. This means that they will be indexable by the search engines. Normally, Facebook pages are accessed through a login that is password protected. By having a Facebook ‘Fan’ page, hopefully customers will stumble upon your page while searching for automotive related terms in your area.

2. A ‘Fan’ page is a great way to provide updates to everyone in your network. Whether it be a community involvement project, or a weekend event, your updates will appear in each on of your fans newsfeeds.

3. When somebody becomes your ‘Fan’, everyone in their network will be notified via their newsfeed. This is a great way to get your dealership’s name in front of a large amount of potential customers through an online viral marketing effort.

4. You have 100% control of your page. Make sure you capture at least your dealership’s name before someone else or one of your competitors does.

5. Facebook ‘Fan’ pages are 100% FREE, easy, and only take a few minutes to create!! All you need is some basic information about your dealership, a logo, and your dealership website URL and you are done!

To create your page, click this link: http://www.facebook.com/pages/create.php

Internet Marketing Information Facebook for dealerships