From the category archives:

Internet Marketing Information

Don’t Jump In With Your Eyes Closed – What To Avoid When Diving Into a Social Media Pool

February 23, 2010

If you haven’t setup a Facebook, Twitter, or YouTube account for your dealership, you probably won’t be reading this post. A majority of dealerships have at least gone out and grabbed their name on these social networks before someone else (aka competition) does.
A question that I don’t see asked regularly is who controls the [...]

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Where Have All The Car Dealers Gone? Online Forums Have Become a Vendor Free-For-All.

October 24, 2009

Part of my daily online experience is visiting Automotive-Internet blogs and online communities. I’ve been doing this since joining Dealer.com 3 years ago to keep up on industry related discussions and understand what new shiny toys dealerships are using to produce results.
This year, participation in these forums by dealerships has been minimal at best. [...]

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Think about this when listening to SEO pitches

September 16, 2009
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Chevy Dealer Increases Sales With Online Video

January 10, 2009

This is a guest post from Chris Gragg @ HighPoint SEO, a Denver SEO Company.
Auto Dealers are having trouble with sales in this economy. Many dealerships are closing their doors. But it’s not all doom and gloom. There are some savvy Internet sales managers taking advantage of the downtime to create Internet [...]

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Engaging Use of Video on a Dealership Website

December 29, 2008

 
Schumacher Mercedes-Benz in Scottsdale, AZ has done a great job of merchandising their website through video.  I like the interviews and testimonials on each department page.  Great production quality and very well done!
http://www.drivethebest.com

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MyTweetSpace.com – Custom Twitter Backgrounds in Seconds

December 26, 2008

I’ve been looking for a website to help me design a Twitter background…and found one this morning!
MyTweetSpace.com allows you to design a Twitter background with pictures and contact information in seconds.  Great service, very useful, VERY easy.  I like it…
http://www.mytweetspace.com/

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Litha Automotive Enters Web 2.0 with LithiaLife.com

November 17, 2008

Lithia Automotive recently launched LithiaLife.com, a Web 2.0ish website with Lithia centric information about their company, dealerships, and services.  Interesting take on soft launching into the social media arena.  I like the clean layout, UI, and way way they’ve incorporated their social channels (YouTube, Flickr, Facebook, MySpace) into the messaging.  Very clean…
www.LithiaLife.com
The only other auto [...]

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Google’s SEO Starter Guide – Google Teaches SEO

November 12, 2008

Google posted a SEO Starter Guide on their official webmaster’s blog this afternoon.  Good info and a guide to explain how to properly optimize a website from the source.

http://googlewebmastercentral.blogspot.com/2008/11/googles-seo-starter-guide.html

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