What is Search Engine Optimization (SEO) for Car Dealerships and Why Does It Matter

If you’ve been looking for a new website vendor within the past 12-24 months, you’ve heard the claim from multiple vendors that their websites have ‘SEO’ or are ‘Search Engine Friendly’. Some sales reps might show you how their Search Engine Optimization works, others might point to the high rankings of their client’s websites, […]

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